<?xml version='1.0' encoding='UTF-8'?><entry xmlns='http://www.w3.org/2005/Atom' xmlns:gsx='http://schemas.google.com/spreadsheets/2006/extended'><id>http://spreadsheets.google.com/feeds/list/rr27AX2XrzvJpB7pKxW1D8g/od6/public/basic/ciyn3</id><updated>2009-06-29T13:53:12.174Z</updated><category scheme='http://schemas.google.com/spreadsheets/2006' term='http://schemas.google.com/spreadsheets/2006#list'/><title type='text'>Vanessa DiMauro</title><content type='text'>questionsessiontitle: How to build an enterprise community strategy, questiondiscussiondescription: This session is designed to examine the best practice methods for building an enterprise (B2B) online community. What are the key starting points? How do you create and support member engagement? What are some of the main differences between B2B and B2C communities?  How do you measure success? And, finally, what is the organizational impact of customer collaboration and knowledge share (community) and ways to support and manage change?</content><link rel='self' type='application/atom+xml' href='http://spreadsheets.google.com/feeds/list/rr27AX2XrzvJpB7pKxW1D8g/od6/public/basic/ciyn3'/></entry>