http://spreadsheets.google.com/feeds/list/rr27AX2XrzvJpB7pKxW1D8g/od6/public/basic/cyevm2009-06-29T13:53:12.174Zquestionsessiontitle: Not Your Voice, THE Voice, questiondiscussiondescription: When you decide to start a podcast, blog, Twitter or Flickr account for your organization, realize that you're representing more than your personal brand. Every word you type, speak or photograph sets the tone for the public perception of your organization. We're going to talk about finding your own voice inside of the voice of your organization. It's more than "be yourself" and it's more than "the company line". This is about creating a voice that is both comfortable to you and comfortable to the organization.