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. | Credible sources (government or organization websites) | No facts backed with reliable sources | Two or three facts backed with reliable sources | Four or five facts backed with reliable sources | All facts backed with reliable sources |
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. | Focus on topic | Not focused on topic---video never makes purpose clear | MInimum focus on topic---frequent lapses in graphic or text relevance | Focused on topic most of the time---occasional off-topic content or information | Completely focused on topic entire time---all text and graphics relate directly to the thesis statement |
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. | Varied examples and details | Only one example or detail supporting the opinion or fact stated by the video | Two different examples that support a common idea presented in the video | Three supporting examples that vary in type (i.e. story, fact, opinion) and restate a previously illustrated concept | Four or more in-depth, varied examples that directly support or illustrate the point made by the video |
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. | Transitions | Video jumps from topic to topic with no obvious, comprehensible thought process | An attempt is clearly made to link facts and ideas, but the viewer is still lost and confused for the majority of the film | Video flows fairly well and most sentences are connected in an understandable manner, but lapses in transition do occur | The entire film flows---each sentence or idea is connected and relevant to the next and the viewer is not at any point lost or confused during the video |
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. | Research | No effort is shown regarding research | A minor attempt at gathering facts is obvious, but there is no significant effort. | There is an acceptable amount of research demonstrated in the final performance---however, the effort is not wholly complete. | There is an outstanding effort put forth into research---above and beyond satisfactory expectations. |