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Mary Meeker's YouTube Math

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Analysis by:

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Silicon Alley Insider

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Mary's Math

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Monthly Video Streams2,000,000,000

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Percentage With Ads1%

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Videos With Ads20,000,000

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CPM$20

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Monthly Gross Revenue$400,000,000

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Annual Gross Revenue$4,800,000,000

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Partner Share85%

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YouTube Share15%

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Google's Net Monthly Revenue$60,000,000

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Google's Net Annual Revenue$720,000,000

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Google 2008E Net Revenue*$16,400,000,000

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YouTube Contribution4.39%

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Unfortunately, "CPM" means "Cost Per 1,000", not "Cost Per 1". So, let's adjust those numbers...

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Correct Math

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Monthly Video Streams2,000,000,000

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Percentage With Ads1%

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Videos With Ads20,000,000

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CPM$20

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Monthly Gross Revenue$400,000

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Annual Gross Revenue$4,800,000

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Partner Share85%

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YouTube Share15%

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Google's Net Monthly Revenue$60,000

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Google's Net Annual Revenue$720,000

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Google 2008E Net Revenue*$16,400,000,000

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YouTube Contribution0.00%

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Analysis by:

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Silicon Alley Insider

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*Morgan Stanley estimate.